DT-X5M10E with a collaboration of Bluetooth printer wins the superiority in Russian retail market
Summary of the story
Distributor | : Geksagon |
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Customer | : TOPSHOP boutique shop by Eleona Group Company |
Location | : In Moscow, Russia |
Product | : DT-X5M10E Industrial Handheld Terminal |
Application | : Retail |
User's profile
A modern and elegant storefront at the TOPSHOP
In autumn 2006, Eleona Group Company had started developing franchise under the name of "TOPSHOP" boutique chain stores selling men and women accessories and clothes in mid-price range. The first 1,000-square-meter TOPSHOP store was opened in the Evropeiskiy Trade Center in Moscow, Russia. Opening the new chain store required the renewal of price change system. One of the unique features this new chain store will have is that price change can be carried out for selective items for a special occasion or event while the other chain shops still do not. In other chain shops, price change is carried out for whole items at a time, for example, at summer-end sales in autumn. Eleona Group Company , however, has persisted the necessity of choosing a new price change system. "When we change prices, we print price labels prior to changing the prices and then
The reason behind the adoption of a new IT system
Organizing the new project
Collaboration with the CASIO and Bluetooth printer wins the prize
The solution was based on the interoperability between the portable data terminal - CASIO DT-X5M10E - and a Bluetooth mobile printer operatedwith the "GOODS" software which is developed by Geksagon . The software runs for storing stock data, receiving and shipping the products, and also for printing price labels via the Bluetooth printer when price change must be carried out on demand base for selective items while the store clerks are in a busy moment.
The DT-X5M10E quickly scans a bar code printed on price label attached to a women cloth
The new IT system with DT-X5M10E and Bluetooth printer makes the on-demand price change possible.